CRUX Global, an African-owned music distribution, public relations, marketing and brand management company has featured 30 young Ghanaian artistes on its maiden album, titled, ‘The Come Up’.
Songs on the album which was unveiled at the Silverbird Cinemas recently include Remedy, Dome, Cool It Down, Foundation, America, Wanting, Vibrate, Tedenu, Krokrome among others.
Some of the acts who worked on The Come Up album are Boywonder, Darkua, Niashun, Amofastunner, Zakiakunge, Emmyzain, Afrektra, Dee Tutu, Hitboy Foreigner, Obiritete, Kofi San, Mboyagain etc.
According to Ms Josephine A. Bonsu, CEO of Crux Global, the budding artistes were featured to give them international exposure.
“We held an audition and these artistes came up tops. In fact, I can say they are the best we have around. Yes, the likes of Darkua and Boywonder are already doing well in Ghana but with our impact we believe we can take all 30 artistes very far”, she told Graphic Showbiz.
Ms Bonsu said ‘The Come Up’ is already on all the streaming platforms and she believes the artistes will go far just featuring on the album.
“We put in a lot to make sure this album gets all the attention it needs. For example, we worked with different sounds engineers on the album and also got established artistes such as Quamina MP, S3fa, Krymi, D-Black to feature on it. We made it possible for these young artistes to have a feature with these seasoned musicians and tap from their experience.
“Crux Global has its mother company in UK although it has branches in other African countries including Ghana and it aims among others to promote our local artistes.
“We partnered Camidoh for the promotion of Sugar Remix and everyone saw how the song traveled. We were also instrumental in S3fa’s E Choke which we have promoted internationally. So with The Come Up, we intend to push these artistes as well as promote the songs”, she added.